Fashion Wholesale Marketplace
Are you a Wholesaler?
Sell Wholesale. Expand to Direct Sales
Across a Retail Network.
Start with Wholesale. Expand to Direct Sales Across a Built-In Retail Network.
Wholesale & Retail, in One Platform
I'm a Retailer
What is an All-In-One Platform?
One Brand. Two Powerful Revenue Channels.
We are evolving beyond a traditional B2B Wholesale Marketplace into a comprehensive Retail Network Marketplace that seamlessly integrates both wholesale and retail ecosystems.
By combining the efficiency of bulk B2B transactions with the flexibility and reach of B2C retail channels, we create a unified environmentwhere manufacturers can manage distribution, expand market access, and connect directly with end consumers—within one scalable network.
B2B Wholesale
(Foundation, since 2009)
- Bulk transactions with verified retailers
- Efficient sourcing and stable revenue
B2C Retail Network
(Your Growth Engine, 2026)
- Build brand presence across thousands of retail stores
- Control pricing while reaching end consumers
- Drive volume through shared network demand
Your BrandA New Commerce Infrastructure
The future of commerce is no longer divided into B2B and B2C—it is fully connected.A single network where manufacturers, retailers, and consumers operate within one unified ecosystem, creating value together rather than in isolation.
This is more than a feature expansion—it is a fundamental shift in how commerce operates.We are building a platform where manufacturers are no longer limited to production, but can take full control across the entire value chain: produce, brand, distribute, and sell—all within one seamless, integrated system.
The next phase of commerce begins here.
Welcome to the All-In-One Marketplace.
Build Your Brand Across 1,000+ Retail Stores
Most platforms help you list products.
OrangeShine helps you distribute them - across a growing retail network.
Reach more customers, build your brand, and drive sales - without relying on a single store.
Start selling across a network - not just a marketplace.
The OrangeShine Retail Network Marketplace
In 2026 alone, nearly 1,000 retail stores have already joined our network and we’re on track to surpass 5,000 by year-end.
From Selling Products to Building a Brand at Scale
In traditional marketplaces and dropshipping models
- Your product becomes one of many
- Your brand is often invisible or not shown
- Retailers control how your product is presented
You generate sales—but not brand equity.A Brand-First Retail Network In our model
- Every product is sold under your brand
- Your brand is consistently visible across all stores
- Every sale strengthens your brand presence
This isn't just product distribution—it's brand distribution at scale
What This Means for You
Brand visibility at scale![[object Object]](/images/vendor-register/build-your-brand/control.svg)
Distribution withoutlosing control
![[object Object]](/images/vendor-register/build-your-brand/brand.svg)
Consistent identityacross every sale
This Is Not Another Marketplace
We are not just helping you sell more. We are helping you
Not on one website. But across an entire retail network.
This is how modern brands are built.
How Our B2B & B2C Channels Work Together
Upload Your Products
List your items once and manage everything in one place.
- Choose how you want to sell each product—wholesale only, retail only, or both
- Automatically publish your products across our wholesale marketplace and retail network when both channels are selected
- Reach business buyers and individual customers at the same time without extra work
- Update your product details once and keep everything synced across all channels
Sell Wholesale & Retail
Expand your sales by reaching both retailers and end consumers through a single platform.
- Sell in bulk to retailers while also offering direct-to-consumer sales
- Stay in full control of your retail pricing and sell directly to end consumers
- Showcase your brand across our retail network and build a stronger presence with every sale
- Maximize your product exposure and revenue opportunities across both B2B and B2C markets
Get Paid
Fulfill your orders while we handle the rest—so you can focus on growing your business.
- Ship your products directly to customers as orders come in
- Receive payments after fulfillment with a reliable and streamlined payout process
- Let our marketplace handle all customer service and buyer communication
- We manage returns and chargebacks, reducing your operational burden and risk
You Stay in Control. We Handle the Rest
Your Role as a Vendor
Manage Products- Set Pricing
- Ship Orders
- Build Your Brand
Our Role as Your Partner
- Connect Customers
- Drive Sales
- Handle Support
- Manage Operations
- Founding Vendor Offer -
Launch with Lower Fees
Lower fees. Bigger reach. More growth for your brand.
B2B Wholesale :
9%
15%
40% LOWER
B2C Retail :
20%
30%
33% LOWER
Start selling more while keeping more.
Get Your Brand Into 1,000+ Stores -
And Growing to 5,000+ This Year
And Growing to 5,000+ This Year
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